Another Sign That Social Media Has Gone Mainstream

I live in Forest Lake, MN, a distant northern suburb of St Paul, Minnesota. At one time Forest Lake was primarily a summer resort and cabin destination. The lake’s tiny summer cabins have gradually been replaced by year-round houses and more recently multi-million dollar mansions. Farmland begins less than one mile from the East side of the lake. We like Forest Lake because it reminds us of a small town in northern MN. It is not the type of town you’d think of as technology savvy.

Over that last few years, Forest Lake has been busy updating its quaint downtown area and Broadway Avenue, the road that connects it to nearby Interstate 35. Broadway Avenue was widened and decorated with fancy curbs and inset brick detailing on crosswalks. A roundabout was added to the main intersection downtown and two massive walking bridges were constructed along the walking path that was once a railroad track.

In the fall of 2010 I noticed a sign that read “BroadwayAveFL” with a vaguely familar “T” logo next to it. When I realized it was a Twitter name, was blown away that a social media website had gone mainstream enough to make it onto a road sign. I wondered how many residents had any idea what it meant. Prior to this, the only reference I have noticed to any media on a road sign is to a radio station for weather or accident information. [Read more…]

A Brief Comparison of WordPress, Drupal & Joomla!

This blog is my first experience using WordPress or any open source CMS (Content Management System). You can accomplish a great deal with WordPress in a short time without getting into HTML and coding. I’ve built web sites from scratch with just a text editor and with various tools like Microsoft’s ASP.net. WordPress allows you to focus on content and making your site unique instead of reinventing the underlying technology plumbing.

WordPress started out as a blogging platform and has evolved into a CMS. It’s been adapted for many uses such as news and company information sites. WordPress was the clear choice for my first blog. However, is it the best tool for a small business or a collaboration web site? Before I start adapting WordPress for other uses, I am investigating other open source CMS options. [Read more…]

How to Tweet for Your Small Business

A friend and photo blogger, recently emailed me a great blog post titled: How Do You Write Personal Blog Posts When You’re a Private Person? My first instinct was to forward the email. I paused to consider better options. This was a good candidate for Twitter. If I don’t force myself to stop using email for everything, I will never understand social networking. [Read more…]